We had the good fortune of connecting with JORDI MESTRE and we’ve shared our conversation below.

Hi JORDI, we’d love to hear more about how you thought about starting your own business?
I got really hooked up by some amazing business concepts I discovered in UK by 2010/2011. I basically found a new sort of cafe and coffee shop concepts, where the atmosphere was way nicer, very creative, very young and spontaneous, every single shop was so well designed and the people working in them were actually nice delivering super good customer services. And on top of that, the coffee tasted so good I couldn’t believe that was actually coffee. I was studying my second degree at that time and I was actually thinking more about the coffee than the subjects I was studying at uni, then I had a clear thought: I wanted to quit everything and just wanted to pull shots at a local cafe, I wanted to know everything about this sort of coffees.
After nearly 3 years working in coffee in London, as a barista and as a roasters it was time to go back home and bring everything I learnt to my home town. At that time there was no specialty coffee scene in Barcelona, but from recent trips to my hometown I was meeting some other people who were also starting to thinking about it too.
Once in Barcelona I joined forces with a coffee trainer college of mine and we rented out a comercial unit and shared it for the first year, only that way we could afford it.
My thought process it is always to grow organically, grow the way we can afford growing, without investors. we have always open cafes that we can afford, we hire people when we need more people. We have the best espresso machines and the best coffee roasters we can have, we just compromise on other sort of equipment.
But most importantly we choose very well the people we want to work with, since we believe that making business is just a human relationship.
So it doesn’t matter if it is a supplier (coffee farmer), a B2B or B2C client, or if it is a new member of the NOMAD team, we need to know that we are on the same page, that we share values, that we care about quality but we always care more about the people behind the coffee. Only then we can produce the best quality we know, by working in a nice work environment, with the right people.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Sorry, but I am going back to talk about the people behind NOMAD. I work with people that are incredible good at what they do, in terms of coffee we have all been learning as we go, it has only been in the last 3/4 years that we have been taking external courses and consultancies about coffee roasting for instance.
Sometimes I think it was easy or even a great coincidence that this team ended up working together, but it wasn’t. I if there is one single think I believe I’ve done well is to be able to meet them and ask them to join the team, I truly think I have chosen people that fit perfectly with the rest of the team.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Ok my first suggestion for a one-week trip to Barcelona would be to hire a car and drive somewhere else outside of town. Barcelona is surrounded by some amazing countryside and beach towns where I would settle down if I could.
From Costa Brava to Cerdanya beautiful but usually quite busy with tourism.
Inner Catalonia and down to Delte de l’Ebre are also magical and much quieter.
Back in Barcelona I would suggest to go down to Barceloneta area and old fisherman district full of popular taverns and fish restaurants, all so authentic, noisy with narrow streets and some very interesting characters.
Then to go and find some of the greatest natural wine bars in town, which we have now a great selection of places, won’t say favourites since I want them to keep being my favourites 😉
Also, please go and try some Galician restaurants, to me Galicia has the best product and cuisine, so simple so raw and so amazing. These are normally my fav restaurants in town, there are plenty too.
Then, we are certainly not famous around the globe by our Museums, but please do visit Picasso Museum, Galeria Senda and Fundació Miró.
And lastly do not forget to go for a coffee shop crawl. I am quite certain that Barcelona is now a days one of the most interesting cities in the world to check out cafes and coffee roasters, we starting to have a very big number of them and that makes me extremely happy and proud of this city.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
To the NOMAD team, they are the best team I could ever imagine, they love what they do and I am thankful for that every single day. There is no NOMAD without a team like this.

Website: nomadcoffee.es

Instagram: @nomadcoffee

Image Credits
Enric Badrinas Salva Lopez

Nominate Someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.