We had the good fortune of connecting with Maribel Herrera and we’ve shared our conversation below.

Hi Maribel, why did you pursue a creative career?
Art and creativity have always been my driving force. I feel that they are an extension of emotion, an emotion I enjoy having and giving to others like love. As early as I can remember I felt like color spoke to me. Colors allowed me to feel. I saw it and felt it in everything I did. I often compare color to movement and flow. Originally I was an art major and wanted my career path to be in teaching art. I am now a Floral Designer and often refer to myself as a Floral Artist. A creative career was always aligned in my stars I feel.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I am a Floral Designer. I help make someone’s fairy tale into a reality for their wedding day. I help spread joy on someone’s down day. I help people feel confident and beautiful by wearing one of my floral accessories. I help someone send an extension of love when they can’t speak from mourning a loss. I help educate by speaking about floral trends, techniques and designs on a local news station. I help inspire by instructing people through creating their own personal works of art. It was not an easy road to get to where I am in my career now. I worked for free so I could gain floral experience. I said yes to every opportunity to design. I constantly started my day before the sunrise and went home well after the sunset. I literally sacrificed my time, my personal life, my finances everything so I could learn, grow and improve in my industry. I have faced a lot of criticism, a lot of judgment and to be honest a lot of down right cattiness. Through all of this it has made the journey that more Sweeter. I was able to go through dark days so I could really appreciate the light. I’m proud of the love that transcends in my designs. That someone can see and feel the colors, the movement and creativity. I want the world to know that it has taken a lot of hard work, so much sacrifice and uncertainty but am so thankful for every moment, every experience, every person that has entrusted me to create something beautiful. Above all my floral journey has been filled with so much passion, so much love, so much kindness and I can’t wait to keep blooming.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If my best friend were visiting San Diego for a week. I would start us off with brunch at Hash House, Great Maple or Cafe 21. Followed by a walk a Balboa park. We’d visit all the museums, the botanical garden then the zoo. We’d make our way down to Barrio Logan where we’d enjoy food at Salud, have drinks at Border X Brewery. Walk up and down National Ave supporting small businesses like Hola Swim, Pin up style and Boutique, Copal y Tierra, Sew Loka, Dreamers and Hustlers, Casa Xovi, Shop Viva La Vida and all the other countless artist out there. We’d enjoy the art, culture and history that is Chicano Park. Eat fresh tortillas at Cuatro Milpas. We’d make our way to Seaport Village, go for a bike ride then eat tacos at Puesto. We would defiantly get matching tattoos from Ninfa Pacheco. Go get our nails done by Estefany Mendia at Studio Rose then go get our hair done with Vickie Mayhem of Mayhem studios. We’d get our make up done by Jasmine Zavala. We’d dance and enjoy drinks at Bar Blonde, Space Bar, Whistle Stop, Manhattan, Bar Pink, Bar Sin Nombre listening to DJ Betty Bangs and Moniloca all while getting photographed by Diego Luna and Sherman Taylor. Somewhere in between the week we’d go to La Jolla. Enjoy the beach, the sea lions and the views from The Marine Room. Go shopping at Adelaide’s and select the most beautiful gift ware and create floral arrangements for each other.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
There are so many people that have helped me in my Floral Journey. I constantly feel so much love and support from fellow floral designers, business owners, my teachers and mentors, fiancé, family members and friends. The list could really go on. Recently I feel a lot of love from people I don’t have personal relationships with but with the new age of social media I am flooded with words of encouragement, admiration and love of my work. I thank my career to Janet and Angela Adelmeyer from a small but humble shop of Bonita Florist where I truly began my journey. They took a chance on me when no one else would. They pushed me into the arms of bigger ideas, bigger projects and bigger business while believing in me every step of the way. They still do! That launched me into the arms of Michelle Frost, a mentor that pushed me in a way I didn’t think I could survive but am so thankful for everything value, every lesson and every floral trick instilled in me.

Instagram: @maribel_e_herrera_
Facebook: Maribel Herrera
Other: Email herreram.mh@gmail.com

Image Credits
Sherman Taylor Diego Luna Clear Sky Images

Nominate someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.