We had the good fortune of connecting with Ben Pryce and we’ve shared our conversation below.

Hi Ben, how has your perspective on work-life balance evolved over time?
This is probably the most difficult part of entrepreneurship for me. At the very beginning I thought being my own boss meant being able to take a ton of time off. Then it quickly meant having absolutely zero time off. And now I’m working on getting back to something a bit more healthy. The trick is that in a competitive world, sometimes you need to sacrifice some work-life balance to get things started. Because an entrepreneurs work is never really done, knowing when to shut off is a very large gray area.

Let’s talk shop? Tell us more about your career, what can you share with our community?
My passions have always been for the more artistic and creative parts of my work, but the largest part of my education and career has been working in marketing/advertising. As a creative agency, it’s important to understand how our work ends up being delivered to the audience in a way that actually helps drive bottom line metrics.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
As a photographer, vanlife and surfer, for me its all about the ocean and the views. California burritos and Better Buzz coffee is enough to fuel a few day trips to local surf breaks like Blacks or San Onofre. But I really love to take people out of the city and see what most of California looks like. My favorites are no secret, Joshua Tree is an easy go-to sure to please. If you’re a bit into the weirder side of things, I always love Slab City.

Who else deserves some credit and recognition?
Undoubtedly, my loving partner Emily deserves the biggest credit. Many entrepreneurs know that one of the sacrifices is social, and that this can be an isolating life choice. Despite the fact that I work crazy hours, and she works 9-5, and that our brains work completely differently sometimes, she understands that this is my purpose and is supportive through and through. No matter what, she’s always been my biggest cheerleader.

Website: www.blackwavedigital.com
Instagram: @ben__pryce
Youtube: https://www.youtube.com/channel/UCQSJUacMRK45TOVGeVsgvFQ?view_as=subscriber

Image Credits
BlackWave Digital

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