We had the good fortune of connecting with Victoria Gutierrez and we’ve shared our conversation below.
Hi Victoria, how do you think about risk?
I think risks are necessary to grow. You never know what could happen just by reaching out and asking, or simply being nice to someone. Its crazy how many gigs and dope opportunities I’ve gotten just by doing that. My mom would always tell me, “Worse case scenario, your in the same spot your already in, best case scenario an opportunity opens up.”
Please tell us more about your work. We’d love to hear what sets you apart from others, what you are most proud of or excited about. How did you get to where you are today professionally. Was it easy? If not, how did you overcome the challenges? What are the lessons you’ve learned along the way. What do you want the world to know about you or your brand and story?
I think what sets me apart from others is that I’m a female that takes pictures of weed, and musicians. Both industries are dominated by men, but I’ve made my place. I’m also not from LA. I had to start from NOTHING, I didn’t know anyone with connections. Those who know me, know I am always networking.
There are 2 things that I am most proud of and that is becoming a cannabis photographer, and being on set for Neyo & Zae France’s music video shoot doing a behind the scenes shoot! That day felt like a dream come true.
I would say I got to where I’m at today by forcing myself to be uncomfortable and take a chances.
It definitely wasn’t easy, I’m a super shy person, and I had to start from nothing. I’ve only been doing photography for about 3 years now. I started taking it seriously in 2019.
I had to overcome the challenges like not knowing anyone, or anything about LA, and not knowing how to use a camera. But I learned along the way, and by putting myself out there. Going to events and places I wanted to be. I put myself around people I wanted to befriend, and little by little I just kept networking and I made friends and met lots of clients.
Some lessons I learned along the way, is to be yourself and you’ll attract the work you want, take chances, and always get that security deposit haha.
I want the world to know that I’m always trying to grow and improve myself and hope to inspire others to chase after their dreams.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I would take them out the The hangar in Long beach for food and drinks, Rooftop movie in Hollywood, and then check out the vegan playground in DTLA. Cool, fun, and chill spots to check out. For views I always take my family and friends to Signal Hill in Long beach, or to the Friendship Bell park in San pedro.
Who else deserves some credit and recognition?
I definitely have to give credit to my mom, she’s always been so encouraging! She’s my biggest cheerleader, I love her. Shoutout to all of my family and friends back in Modesto, CA, and my friends here in LA they are just as encouraging and always show love to me, they share my posts, and always have kind words to say when I need to hear it the most.
One more person I have to shout out is my friend Z (@ZtheArt). He taught me so much! How to shoot in Manuel mode, studio lighting, passed down tools or equipment, business advice and much more! Thank you to everyone that’s ever showed me love and support it means the world to me!
JR for first 2 of the images of me with my ipad (instagram @inceptxz) my personal picture my cousin Savannah Williams (IG @savwill)