We had the good fortune of connecting with Shannon Hardy and Stephanie Rosenthal and we’ve shared our conversation below.
Hi Shannon Hardy and Stephanie Rosenthal, can you walk us through the thought-process of starting your business?
Our thought process behind starting our own business began by filling a need actually. Stephanie and I are part of a fire family support network through our local fire department where both of our husbands work. We wanted to make sure that our friends at the fire department felt loved and supported when they welcomed their new babies. Instead of the typical flower bouquet we wanted to create something more personal to each family with a lasting gift for both mom and baby. We began to reach out to local Carlsbad companies to purchase locally sourced products that help small businesses here in our own town. Aura Candles are included with every gift crate and we know them personally and love not only their product but the lovely women behind Aura. We also work with a local woodworker Hazel_Grey and she creates the handmade wood signs that are also included in every gift. They are two sisters running a business that creates amazing products! As we began delivering our gift crates to our fire family, word of mouth spread and we began getting requests for orders. We started a small instagram page and it has been evolving ever since into a small business that we love. We truly try to make every single gift personal to each individual and we love getting to know new clients. We deliver local to North San Diego County so I think that makes us a little special these days. What started out as baby gifts has evolved into Housewarming Gift Crates for real estate agents, Christmas Gift Crates to employees and Thank You gifts for any occasion as well. We love to create gifts that people truly love receiving and we are so grateful to be a part of this community.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Our story is really simple. We really just want to create a gift that makes the recipient feel loved and appreciated. We love seeing the joy on someones face when they receive a gift that has been hand crafted just for them. We have repeat customers that allow us to celebrate their families biggest moments and that in itself is a joy and gift right back to us.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If we had one week in Carlsbad there are so many little gems to visit. Starting with the obvious, the beaches here are breathtaking. Tamarack Beach is ideal for families and there is a paved 4 mile walking path along the coast. Board and Brew in the heart of Carlsbad Village on Oak St has the best specialty sandwiches and craft beer in the area. We love grabbing a sandwich and walking a block to the ocean and eating it on the sand. For breakfast Cafe Topes is a must. They have the nest breakfast in town with everything from cinnamon rolls that sell out every day and chilaquiles. Another great food spot for lunch or dinner is Garcias Mexican Restaurant on State St. They have been open since 1960 and its has a great legacy of being a family owned and operated restaurant with delicious mexican food. LTH in Oceanside is a great place for great food and drinks. Its a fun casual atmosphere for lunch or dinner. After lunch Rising Co is a must see modern day co op in Oceanside filled with handcrafted goods and a fun atmosphere for buying and supporting local. For finer dining 264 Frescos has wood fired italian dishes with a lovely outdoor patio and exceptional service. For coffee lovers you cant beat Succulent Cafe also located in Carlsbad Village. Great coffee and an amazing atmosphere that makes you feel like you’ve stepped into a garden set amid walls of succulents. They also offer a gift shop with plants to purchase. For the kids and families we have Legoland located right in Carlsbad complete with a waterpark for those hot days and the sealife aquarium. Also a visit to Leo Carillo Ranch and Historic Park. It is a historic park complete with Adobe buildings and 27 acre canyon to explore and see the regions history in a breathtaking backdrop.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Aura Candles are such an important part of our gift giving. They are hand poured and hand packed right here in Carlsbad since 2009 and we love working with Chelsea and Jasmine. They are generous and kind and have been wonderful in helping us get started in our little business. We also love working with the sister team of Hazel_Grey, Alison and Janice make everything handmade. They custom made us our baby signs to include with every order. They make wood signs for the home in every shape and size and are the kindest girls we know.
Other: email us at firstname.lastname@example.org