We had the good fortune of connecting with Nicole DeSimone and we’ve shared our conversation below.
Hi Nicole, how do you think about risk?
In the words of Mark Zuckerberg, “the biggest risk is not taking any risk.” Taking risks has played a monumental role in my life and professional career. Growing up, I used to let fear consume me. I was a straight-A student all through school. I was motivated by fear of failure and falling short of perfection academically. I missed out on sports, clubs, football games, and recreational activities with my classmates. All because I was unwilling to take the risk of falling short of what I thought was “perfection.” Believe it or not, my father actually paid me $100.00 to earn my first B grade during college because he wanted me to understand that the college experience is more than just what is learned in the classroom. Once I learned to give my best effort in everything I do but come to peace with the outcome, my life and perspective changed. I took the risk of co-founding PLNU’s first dance team and club with 3 friends and it turned out to be a huge success for the university. I’ve never been comfortable with stagnancy and I always want to grow and advance to new opportunities. After completing graduate school and earning my MBA, I took a risk and applied for a sales position in an industry I had no experience in. Little did I know, it would be the most challenging yet rewarding decision for my career as a young professional. That year, my father who works in the same industry, took a risk and invested his savings in an ownership stake in a local elevator company. A year later, the company was sold to a private investor, and my father made an ROI of 300%!! In this single investment, he made more money than he ever made during his entire career working in the industry for 35 years. This was a first-hand example to me of the power of investing and that high-risk opportunity in business has the potential to yield high rewards. I recently decided to step outside of my comfort zone and start pursuing my passions. I applied to a well-known local modeling agency was accepted. Since then, many opportunities have presented themselves to me. My long-term goal is to follow in my father’s footsteps and reinvest my income to build assets that generate recurring cash flow (passive income). Taking calculated risks is an inherent part of who I am today and will be essential to achieving my goals.
Alright, so let’s move onto what keeps you busy professionally?
After earning my MBA, I got hired by the world’s largest and most prestigious elevator company. As a Fortune 500 Company, Otis Elevator is a great place for any young professional to launch his/her career. Formerly part of United Technologies Corporation, a large, multi-national conglomerate, Otis spun off as an independent company in April of 2020 and is listed on the NYSE. What sets me apart as a sales professional is my passion for people. I love having the opportunity to build long-term business partnerships with our clients. I manage and oversee an existing portfolio of customers, as well as, sell elevator upgrades, modernization, contract renewals, and new maintenance contracts. My performance and experience in school helped me to get to where I am today, I was able to attend a reputable business school at a private Christian university with teachers who were deeply invested in our success. I was also fortunate enough to be able to earn my Master of Business Administration degree (MBA) in one year. I quickly learned the importance of networking during college. You will have access to many professionals and the relationships you build during college may be able to open doors for you for the rest of your life. It was not easy, but the connections I had in the elevator industry through my father, helped open the door for me. However, it was my hard work and persistence that allowed me to land the job and be successful in the role. I also learned that failure is essential to success, as it builds character and resilience. The only true failure is giving up. I overcome challenges by never giving up and facing my fears head-on. When I fail, I get back up and try something new. I want the world to know that you can be anything you want to be in life. You just have to believe in yourself, work hard, be grateful and never give up!
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I am a huge foodie, and would highly recommend a trip to In-N-Out! That is absolutely essential for anyone who is visiting San Diego for the first time. Just remember to order your burger animal style, with extra onion, a side of the spread, and chopped chilies! I would start off the trip with a few nights at Viejas Casino & Resort, my favorite place to stay, play, and eat in the East County of San Diego. We would also likely go to Sycuan Casino Resort, a great stop, to enjoy dinner, a concert, or the refreshing lazy river pool. From there, I would go to Fashion Valley Mall and UTC in La Jolla, for the best luxury shopping in San Diego. Next, I would take my friend to Seaport Village and have lunch on the water at Miguel’s portside pier. It’s definitely a great place to do an evening boat cruise as well. After all of the delicious food, we would enjoy a beautiful hike at Torrey Pines. For a group night downtown, I would take her to Parq or Oxford nightclub for live music and entertainment.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to give a huge shoutout to the support and mentorship of my photographer, friend, and business colleague, Rich Mino. Owner of Mino Pro Media Group, LLC, Rich is a skilled marketing professional who creates high-quality photo, branding, and videography services for businesses, models, and eateries. Having the opportunity to work under Rich’s leadership has been a huge asset to me, both personally and professionally. Working with Rich has shaped me into a well-rounded model, and provided me with the marketing tools and quality digital content needed to distinguish myself, my creative vision, and my personal brand. I would highly recommend the services of Mino Pro Media Group, LLC to anyone in need of marketing content or social media management.
Feel free to use any of the images I have provided. Please credit Rich Mino, Commercial photographer, videographer, and owner of Mino Pro Media, LLC, as well as, Richard Agundez Photography (for the images that include his watermark).