We had the good fortune of connecting with Jay Buys and we’ve shared our conversation below.
Hi Jay, is there something that you feel is most responsible for your success?
Listening. It’s dead simple but there are a lot of folks in our business who are quick to prescribe a solution before even finding out anything about a project. Our approach is to ask a lot of questions and really try to get a fundamental understanding of a client’s goals, objectives, pain points, etc. You can’t do good work unless you have a shared understanding of what exactly you’re trying to accomplish.
What should our readers know about your business?
Visceral partners with social visionaries to design brands and experiences that challenge the world to be a better place. That vision has led to partnerships with the world’s most inspiring people and organizations: philanthropies, nonprofits, and institutions working on issues we care deeply about. Our core values are our compass. They guide everything we do from who we work with, the ways in which we work, and most importantly, why we work. Craft with purpose – Our purpose is to pair our creative talents with the aspirations and resources of our partners to help solve the world’s most complex challenges. Learn by doing – We don’t pretend to have all the answers. Daunting challenges deserve unprecedented solutions and our creativity thrives when we are learning. Be one team – Trust and collaboration is the heart of what we do. Diverse perspectives bring about the most powerful solutions. Love what you do – To be our best we must love our craft. It’s what pushes us forward and we are fortunate to see our love for people and planet embodied in our work. We believe that the right combination of creativity and technology can inspire meaningful change in a world that needs it now more than ever, and we’ve never been more excited to go to work.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Mexican food is a must in San Diego and Super Cocina and Ponce’s are my go-to spots. Craft beer is another San Diego staple and while there are a LOT of great options, my favorites are Fall Brewing and Alesmith. I’d also hit up Nomad Donuts for the best donuts in the city and Pizzeria Luigi for great NY-style slices. Other random favorites include Empanada Kitchen, Amplified Aleworks, Cucina Urbana, Kindred, Goi Cuon, and India Palace. A hike in Torrey Pines, a relaxing day at the beach, a stroll through Balboa Park, and a trip to the zoo would all be on the list. Those are probably on everyone’s list but there’s a reason for that. The San Diego music scene (when we’re not in a pandemic) is also one of the best there is so I’d be sure to catch a show or two at Soda Bar or the Casbah.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’ll give a shout out to the B Corp movement which inspires me daily. Business can, and should, be a force for positive change in the world and we’re proud to stand with all of the other great organizations working to make that happen. Also, the Business for Good San Diego community of businesses committed to ensuring that small businesses have a seat at the table where local policy decisions are made is one of the most inspiring and dedicated groups of people I’ve ever met.
Other: https://clutch.co/profile/visceral https://dribbble.com/thisisvisceral
Hale Production Studios