We had the good fortune of connecting with Jaime Nacach and we’ve shared our conversation below.
Hi Jaime, how does your business help the community?
Over 2 years ago, I decided to create a new company called Virtual Latinos, which I knew would be a company that would offer a service that would be a 3-way win-win-win for all parties involved. As a person who was born in Mexico, I’ve always felt connected back to my country of birth, and where I grew up for many years. Now that I’ve been in the US for many years, I wanted to find a way to give back, while also being able to run a business. I’ve always been interested in helping the community, and volunteered for over 12 years in my local San Diego Mexican-Jewish community. Yet once I started my first business, I got busier and had less time to devote to volunteering activities that could help our society. Virtual Latinos finally was the opportunity that I was looking for to help many people and make a positive social impact. Our company offers entrepreneurs, businesses, and marketing agencies the ability to get connected with top, vetted talented professionals from Latin America to work for them as virtual assistants.
Our company helps many of my fellow Latinos living in Latin America, to find jobs to work with North American companies and get paid on average twice as much as what they were getting paid before, or much more. So immediately they’re interested in joining our community in order to find a virtual job, a better job in general, and to get compensated much more (and more fairly) for their work and expertise. In fact, 95% or more of our virtual assistants are college graduates (including people with master’s degrees and Ph.Ds), which still get paid more working through our company, than many of the local jobs they can find. Through the services we offer to help companies with sales, marketing, admin and many other types of tasks, my team and I are able to greatly impact our society. First, we help the Latinos to get a job, second, we help small businesses and entrepreneurs to grow their business with a lower cost, and third, our company and team can also exist in order to keep helping more and more people in this win-win-win relationship.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
What sets you apart from others, what you are most proud of or excited about. – I’m proud that I’ve had the opportunity to achieve my dream of starting and owning my own company. Whether the company failed or succeed, it was a dream I had and I’ve achieved it so far. – Today, through my company Virtual Latinos, I’m most excited about the growth we’ve had in the last few months. We’ve grown our team from 4 to 15 in just 5 months, and will soon be hiring more people to join as we continue to expand. Yet, I’m most excited about what that growth represents – that we’ve now helped over a 100 clients to hire virtual assistants that help them grow their business, and that more and more people are open to hiring people to work remotely (especially after COVID19). All the pieces seem to be falling together into the right place, and we’ll be hopefully able to grow to a bigger, and more successful company – while still being able to help people and make a positive social impact in our society.
How did you get to where you are today business-wise. Was it easy? If not, how did you overcome the challenges?
It’s been VERY hard. My first company – Bloominari – is a marketing agency I started back in 2013. It’s had it’s ups and downs, but is not currently growing nor maintaining the heyday of it’s best days and clients. Yet, everything I’ve learned through my past jobs, my marketing agency, and by working with so many clients, contractors and people is what has helped me and led me to found Virtual Latinos – a company I now believe to be successful – and what I hoped that Bloominari would grow to one day.
What are the lessons you’ve learned along the way?
One of the most important keys to success and growth for a company is hiring the right team members. If you hire the right people, those who believe in what you’re doing, have the same passion, and are as dedicated as you, you’ll be able to grow and succeed in what you’re doing much faster.
What do you want the world to know about you or your brand and story?
Our most important focus at Virtual Latinos is finding quality professional virtual/remote staff who will be the best possible match for each of the clients who hires through our virtual assistant (VA) agency. We’re a company who that exists thanks to its people, and it’s focused on helping its people (staff and VAs). We don’t just hire virtual assistants, but we also invest in providing them with training resource and tools to help them get better acquainted to the virtual job market (as virtual work is VERY new in Latin America)
Any great local spots you’d like to shoutout?
I love San Diego, and this isn’t actually a hypothetical question. In fact, when friends who live abroad come to visit I do in fact take them around town to visit. For a quick 1-day tour:
1. First stop would be Coronado Island – Walk around the ferry landing, then drive to the other side to see the open beach next to Hotel del Coronado
2. Visit Downtown San Diego – Either drive or cross from Coronado to Seaport Village, walk around the shops, eat something, and then walk around the Headquarters. From there, walk towards 5th Ave in the Gaslamp District
3. Eat something – I personally love Burger lounge in downtown, so that would probably be one of my choices. Otherwise, we could just walk around and let them preferably pick a place they’d like to eat at – there are lots of options
4. Balboa Partk – It’s a great and quick stop. We would spend around 1 hours walking around the park, the gardens, and go inside the botanical gardens. We would also for sure stop at the “International village” of small houses from around the world
5. Hillcrest – We’d then go walk around here to give them an intro to another part of the city
6. Point Loma – Before dinner, we’d go to Point Loma for a spectacular view of the city.
7. Dinner/Sunset at Liberty Station – We’d probably finish the tourist visits here, and have dinner here. I personally love to eat at Soda & Swine
8. Little Italy – For Drinks and Desser!
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’d like to give a BIG shoutout to the San Diego based organization called the BRINK, and my mentor Steven Morley, for all the amazing help, support, advice, resources and encouragement that they’ve provided me and many other San Diego entrepreneurs to continue to grow our company. I have found Steven’s advice completely invaluable, super helpful and one that has actually directly impacted our company’s success!
Omar Araiza Social Media Marketing World