We had the good fortune of connecting with Isaiah Nunez and we’ve shared our conversation below.
Hi Isaiah, how do you think about risk?
risking taking to me is viewed more of a lesson than risk. What lesson can I learn from attempting to do something I’ve never done before? When it comes to “Risk” we as people see it differently from situation to situation. I myself in this situation associate ” risk taking” with my business and life. How has this played in my business and life? Without risk taking i would never learn new lessons, without risk taking I wont ever grow as a person and explore new possibility, without taking a risk I leave doors of endless possibilities closed never to be been open by anyone but myself. At the end of the day all of us have one thing in common and what we all share is time. we are given time, time is free but never bought , we cant extend the hours in the day or buy more time and how I choose to use the time I’m given is taking risks to better my tomorrow. They say the greatest ideas of men that never took that risk are those who lay at cemetery buried along with their ideas. Weather I take a risk or not the more time I dwell on it, doubt it, make an excuse I lose endless opportunities by putting barriers and living my life with guilt of ” what if I tried?” and taking it to the grave.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My business is men’s grooming hair product” Pomade” What sets my company apart is that i started it never to make money but to see if i was capable of following through with something i told myself i could never do. I always had ideas and visons of things i wanted to do and be but either failed or got lazy and built myself with doubt by thinking I can never be that “Guy” ” I can never have this”. the biggest challenges I faced with my company and continue to face is ” My self” I knew deep inside was destined to be someone and create something but with self doubt, laziness, procrastination i dug myself in a hole of comfort of accepting i was going to be a regular guy. What made me overcome my self was an incident that happened to my grandfather. My grandfather had a stroke that almost cost his life and left him with health problems. From seeing his pride crumble, bills pile up, depression in his face, doubt, sadness of never being the same it triggered a fire within me. I realized i was being selfish and that i am the lifeline who is going to give my grandparents finical freedom, peace and comfort knowing they will be okay. From seeing my grandma take over and barley managing to save $100 to try to replace the van tires, barley managing to give me $5 gift card for Christmas, hardly having anything to eat and stressing over paying a $25 bill I knew i had to get head out of the ground and stop being pity with myself. Understanding how time is free but limited i decided to take a risk to be a better man and start a business to be able to generate money to help them. That’s how Dark Harbor Pomade began and what fules the fire within me to keep going everyday.
Who else deserves some credit and recognition?
I would like to shoutout the book ” Rich dad poor dad” by – Robert T. Kiyosaki for teaching me the fundamentals of how to view life and changing my perspective on not working for anyone but myself to accomplish finical freedom.
Shout out my grandparents for showing me humbled beginnings. Cause of them i am 2nd generation here in the states as my family comes from a small town in Mexico where crimes are high and opportunity is close to none.
Shout out my father for showing me the ways of becoming a better man and understanding the difference between liabilities and assets and making smart financial decisions.
All photos were done by me