We had the good fortune of connecting with Dr. Carrie Jackson and we’ve shared our conversation below.
Hi Dr. Carrie, every day, we about how much execution matters, but we think ideas matter as well. How did you come up with the idea for your business?
As a licensed child psychologist, throughout graduate school and my training afterwards, the way that mental health services and support were provided were always with a therapist or at a doctor’s office. Yet many people had no idea how to get started with therapy, where to find a therapist, and where to find a therapist that is a good match for them. For parents, it can be particularly difficult given that they are often stretched in so many different ways and have limited time.
The idea for my business came out of seeing this need for parents to have mental health resources and also the limited access to them that there currently is. I decided to start sharing information about mental health through social media platforms, mainly Instagram, because that’s where everyone is spending most of their free time. I wanted to be able to share information about mental health in an easy and fun way, while also destigmatizing it and offering support and resources to people who may not have the time to go see a therapist.
Now a year later, I am a mental health content creator where I can share information through social media to help people and parents in particular. My business has blossomed into being able to provide workshops, coaching, and also partnering with other brands and apps to help everyone have better mental health.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
A few years ago, nobody was sharing information on mental health through social media or in accessible ways. People really didn’t understand what mental health was, or it was extremely stigmatized. With the work that I’m doing, alongside other mental health professionals, we’re working on destigmatizing mental health and making it normal to discuss with friends and family.
One of the biggest difficulties I’ve had to overcome was being able to fully commit to my work as a mental health content creator. Within the field of psychology, there are many professionals who tend to look down on others who are doing more creative careers and haven’t devoted their life to academia. The work that I am doing as a mental health content creator can seem small at times, but in reality, I’ve learned that I’m able to reach many more people through my business as it is now than I did in the past.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would start with a hike around Torrey Pines so that I could share with my friends the beautiful beaches and walking trails. Then heading out for a brunch in Little Italy followed by brewery hopping in North Park. Then finishing the night with tacos and a walk at Sunset Cliffs before checking out a cocktail bar for the night.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My supervisors, in particular Dr. Katherine Williams, for always believing in me and helping me find ways to fulfill my dreams while also helping others in the process.