We had the good fortune of connecting with Angelica Padilla and we’ve shared our conversation below.

Hi Angelica, can you walk us through the thought-process of starting your business?
I saw a lot of talented artists on social media working and putting their products out there that it inspired me to do the same. I figured that I had nothing to lose if I just created something that people might like enough to own. So I did.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My art represents my interests and what I think is cool and visually intriguing. When I was younger I really tried to follow social media trends and I aimed to please others instead of myself. Now I really do think the way to become “successful” is by doing what you want to do instead of what’s cool on Instagram. I think growing up and realizing that my art is for me is what I’m most proud of. I think I’m in a solid place professionally. I do believe I have a ton of goals I still need to reach, and that’s okay. It wasn’t easy getting to the point I’m at, I had to spend a lot of time and money, and I’m pretty sure I have carpal tunnel, but it sure is worth it. I think some of the challenges I had to overcome were my brain and my wallet. I had to stop drawing for others and thinking that I wasn’t as good as the people I admired. I had to start doing it for fun and for me, and thinking that way was hard. I think the main lesson that I’ve learned is that every artist, anyone who is creating, need to do it for themselves. When it starts being about other people, when you start comparing yourself, there’s no joy in anything anymore. Creating something for a business is already hard enough, but monetizing your hobby and drawing for other people at the same time will really mess with you. Just doing what you want and creating what you like is the way to go.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
San Diego has a lot of hidden gems. I was born and raised in the Logan Heights area, so naturally that’s the first place I’d take anyone. A tour of my neighborhood, a visit to our local library, and then a home cooked meal by my mom at the end of the day i think would be perfect. I would also take my guest to eat and drink in old town, go to a beach in Coronado, or go to one of our local bars in Hillcrest. I think the most interesting places in San Diego are the historical and lively ones and I recommend everyone visit Old Town, Hillcrest, and take a stroll on fifth avenue in downtown.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’ve definitely received the most support from my partner, Kelsey. If it wasn’t for his unwavering support I don’t think I would’ve had the nerve to start my own business or continue to draw and create almost every day.

Website: https://www.etsy.com/shop/RoseBrujaArt
Instagram: https://www.instagram.com/rosebrujaart/
Twitter: https://twitter.com/rose_bruja

Nominate Someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.