We had the good fortune of connecting with Amanda Murphy and we’ve shared our conversation below.

Hi Amanda, can you walk us through the thought-process of starting your business?
I have changed my mind about my career so many times, but one thing always remained true. Having a successful career was my priority, and creativity had to be a part of it. I wanted to start my own business so I could enjoy the flexibility and control of making my own schedule. I wanted to direct my career to fit my needs and passions. I wanted the challenge of building something from the ground up, the ultimate creative project! I am still working on building my business daily. With the ever changing technology and culture of our world, I will always be learning and adapting to keep my business going strong!

Please tell us more about your art. We’d love to hear what sets you apart from others, what you are most proud of or excited about. How did you get to where you are today professionally. Was it easy? If not, how did you overcome the challenges? What are the lessons you’ve learned along the way. What do you want the world to know about you or your brand and story?
Art for me is an expression of the soul. My paintings and drawings reflect my interests, are my form of self-reflection, healing, and communication. I believe Art is what makes the world a beautiful place, what captures the essence of human existence, what preserves our culture, history, and traditions. I aim to always include symbolism and metaphors in my work, telling a story of the human experience. My color palettes are always colorful and changing, my lines combine geometric shapes with groovy and organic movement. Hence, “Groovy Palettes” was born. I love playing with surrealism and abstraction, in combination with a realistic flare, to really create a dialogue around a work of art. I got where I am today professionally through patience, practice, and persistence. It was not easy; it still is challenging everyday, but I do not let those challenges and negative thoughts stop me. I learned a lot about myself and life through my art. Creating is how I cope and understand the world around me. I learned to be honest with myself, and to believe in the power of positive thoughts. An extremely important lesson I learned is that nothing and no one is perfect, and that is perfectly okay! To fail is to never try, and I refuse to fail. There are still days I want to quit, but that self-doubt is a normal part of the human experience. It is how we look at those thoughts, and act on them, that matter. Don’t let the negative thoughts eat you alive. Enjoy the little things, and find the beauty in the small things.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take my guests to these areas: Pacific Beach, La Jolla, North Park, Little Italy, Gaslamp, Seaport Village, Ocean Beach, and Mission Beach. In no particular order. I always show visitors the seals at the La Jolla Cove, as that is such a surreal experience, and get brunch across the street at the Brockton Villa. I would take them for a kayak tour with Everyday California, learning about Dr. Seuss, then visit his gallery on the La Jolla strip. For PB, bar hopping and beach bumming would commence. Taproom for pizza and craft beer, Tavern for football and to get the party started, Fish Shop for tacos, The Local for a beautiful view, Cantina for a giant margarita, and end the night dancing at Open Bar. North Park we would hit up Coin op, galleries, breweries, and eat at one of the many awesome restaurants. Little Italy for Italian and Salt & Straw for dessert. A drive by the marina afterwards to admire the boats and ships. Seaport Village for some daytime shopping and a seafood lunch, followed by Gaslamp at night for dancing and dressing up. Ocean Beach farmer’s market would be a must, enjoying the hippie culture, music at THC, and sunset cliffs at night. Mission beach would be for Sandbar’s TKO tacos, beach bumming, and a roller coaster ride!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My elementary school babysitter deserves a huge recognition for where I am today. She took me, a frightened insecure child, and pushed me to succeed harder than anyone ever has. She taught me many things, studying and baking amongst them all, but most importantly she taught me the power of persistence and positive habit. I am ever grateful for her dedication to treat me as her own child, and help me realize the power within me.

Website: www.groovypalettes.com
Instagram: www.instagram.com/groovypalettes
Linkedin: https://www.linkedin.com/in/msamandamurphy/
Facebook: https://www.facebook.com/groovypalettes
Other: https://society6.com/groovypalettes https://www.redbubble.com/people/groovypalettes/shop?asc=u&ref=account-nav-dropdown

Nominate Someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.