It takes a lot more than an idea to build a business, but there can’t be a business without the idea. So we asked folks who’ve built wonderful businesses to tell us about how they came up with the idea in the first place.

Christina Furnival | Licensed Mental Health Therapist & Writer

I always wanted to be a mom, and I *just knew* I’d be so good at it. I am a licensed mental health therapist, I specialize in working with children and their families, and I have decades of experience caring for little ones. Heck, I was even an entertainer for the children of professionals at corporate parties at one point in my life. I was so excited for the shift to motherhood. But becoming a mother was not just life-changing for me — it was earth-shattering. My world was turned upside down as I battled through postpartum depression and anxiety, and I struggled to make my reality align with my expectations. And I felt very alone in my experience. Read more>>

Jasmine & Chelsea | Co-founders

AURA Candles was created a few days after we met. We were volunteering in the nursery at church, ignoring the babies *gasp*, and marveling at how much we had in common…including a passion for candle making! We made a plan to get together and make candles, and by the end of that afternoon we decided to start a business. It was impulsive and risky (like all good ideas are) and we had no idea how much work it would take, but we went for it and have loved every moment along the way. Even the stressful ones. because that’s where the growth takes place. Read more>>

Chiquita Dennie | Filmmaker, Author & Podcast Host

I’ve always been a screenwriter so when the idea to turn my first screenplay into a book series popped up in my head, it was easy thing to do. Read more>>