Meet Keith Henderson | Fitness Enthusiast

We had the good fortune of connecting with Keith Henderson and we’ve shared our conversation below.

Hi Keith, what was your thought process behind starting your own business?
I have been living a fit lifestyle for now over 30 years, during this time I have been a personal trainer, both at a commercial gym and as a independent. After starting and stopping a few times training clients for various reasons I had giving up on personal training. After the pandemic many of my old clients and new ones were in need to drop pandemic weight gain. I picked up a few clients in hopes of shifting the business into a fitness clothing line.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Firstborn Fitness, started as just personal training, giving clients good workouts, but that is only one part of living a fit lifestyle. I wanted to provide my clients a basic formula 60 + 20 + 20 = Fitness. Sixty percent is diet, twenty percent is workouts/training and the last twenty percent is sleep/rest. Many of my clients really understood my teaching of living a fit lifestyle and were always eager for more. Just like many client based businesses, it is up to the clients, to do the work.
I have 30 years of living fit, which included competing in 6 amateur bodybuilding competitions, various 5K and 10K races, many obstacle course races, the Spartan, the Down and Dirty, the Gladiator, etc. I’ve also done some fitness modeling. I feel like in the fitness business you have to practice what you preach. Staying in shape year round has always served me will. Stay ready so you don’t that to get ready.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I love living in Chicago, the skyline, the neighborhoods, the attractions like Millennium Park, Navy Pier, the Mag Mile, the Lake Front… the list goes on. Chicago is also known for food, even though I eat clean 90 percent of the time. My go-to cheat meals are burgers and fries. My favorites are Small Cheval and DMK Burgers.

Chicago has something for everyone… you name it, it’s here.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like to Shoutout to my wife Terri Sanders, ( you have already done a story on her and her company). She motivates me to pursue my dreams.

Website: https://www.firstbornfitness.com/