We asked some folks we admire to share one piece of conventional advice they disagree with.

Emma Tracy | Wedding and Lifestyle Photographer

I have read and heard the phrase “if you love your job you never work a day in your life” or something along those lines countless times. I used to read it to myself with pride. I was proud that I had arrived at my dream job in life, running the business all on my own. Then one day I heard somewhere that that phrase was a lie. I realized then the danger of that phrase and what it can lead to. Believing that phrase is a significant reason I typically stopped what I was doing or filled any free time with the tasks, studying, calls, emailing, etc I felt would help my business grow. Read more>>

Emily Meyers | Recipe Developer & Food Photographer

“Work hard in the corporate system and you will be rewarded for it.” Often times, to have the greatest impact, new systems will need to be created. This was my motivation behind starting my own business. After being randomly laid off twice, I could no longer believe that a “traditional path” was right for me. If I wanted to have freedom in my own life and to truly feel like I was making a difference in the world, I would need to do this myself. It was very liberating. Read more>>

Randa Hoffman | Founder, Spiritual Financial Planner, and Money Manager

People think that once you’re an entrepreneur you have to work 100 hours a week to succeed… seriously?!?! No way! You do have to work smart, absolutely no doubt about that, but you also need to give space for your business to do its thing. Yes, your business! It has its energy and doesn’t like a “boss” that micro-manages it. Not working an insane number of hours every week allows you to get in alignment with what you want and loosen the grip of control. There’s so much that goes on in the spiritual realm that we have no idea, and a lot of work happens there but can’t if you’re controlling the situations so tightly. Read more>>

Danielle King | REALTOR® | Coach | Creative

You have to have a “why”. I feel like Oprah made this popular one day and it’s just another way to try and give ourselves an excuse TO or NOT to do something! We just do. Pretty simple. When I start thinking of WHY I talked to someone for an hour it feels contrived. If I want to talk to someone for an hour, I do it, because I’m being with that person for that amount of time. I don’t need to find a reason or inspiration to do something, I just need to choose. This has given me a lot more freedom in my day to day life (which is a lot of business!). Read more>>