We are so inspired by the businesses in our community because of how many of them are committed to helping to make the world better than it is today. Check out some great businesses below and how they are helping others.
Gabriela Alvarez | Brand Designer + Strategist for Modern, Creative and Purpose-Driven Entrepreneurs
One of the things I love the most about my work is the impact I am able to have on small businesses. I’ve experienced what goes on behind the scenes of a small business, the struggle of starting out, all the hats you have to wear, and all the work that goes behind just trying to sell one item. Through design, businesses are able to communicate with their customers and to differentiate themselves, which in turn leads to them making more profit. As these businesses grow, they invest back into their communities, which then leads to a higher quality of education and life for future generations. This cycle can truly shape inner-city communities and allow for real economic change and prosperity. My family and I started from the ground up. Along the way, there were people that helped us to get to where we are now, and I don’t ever forget that. One of my priorities in life is to give back to the communities I grew up in and the organizations that helped me thrive. Read more>>
Mosie Gardner | Hair Stylist
I decided to approach this answer differently than something physical. I wanted to address this a little smaller and intimately because I think its a big deal! As hairstylists, we have such a huge reach when it comes to human connection. We speak to so many people daily and are so intimately connected with the people in our chair. We have people who sit in our chair, trust us to listen, trust us to physically alter the way the world sees them and of course make them feel more confident and feel heard. As an educator I also feel this reach spreads to others in the same career path as mine. Wether it be something as simple as confidence in recommending a shampoo to their guest to lifting them up and knowing their worth though education, it comes down to confidence. I am a firm believer that confidence is the key to any success. We are all struggling with some form of confidence ailment and as hair stylists we see it in a special way behind the chair. Our clients tell us the deepest and most vulnerable thoughts. This can be for a lot of reasons. People just want to feel good and be heard and if their hair looks great in the process, it only sweetens the deal. Read more>>
Aleta Daria | CEO/Founder Artlita Art Gallery
When I founded Artlita I did it after years of searching for a calling. To add a bit of context, my parents are both retired ministers and while I didn’t want to work in a church, I did envy their passion and how meaningful their work was to them. I had already had a lot of success working for tech startups in the healthcare space and had, over time, lost connection with their mission. I felt like I was working just for a paycheck, which can only motivate you for so long. Failing to find something on my own, I hired an executive coach who did an in-depth analysis of my innate talents, passions and experience. Based on her findings I decided to found Artlita, which represents emerging artists who are based in Southern and Baja California (Santa Barbara down to Cabo San Lucas). I believe the 20 artists we represent are incredibly talented and I’m honored to be able to provide a platform for them to share the uplifting messages found in their art. Even before the pandemic I was struggling to find positive messaging in TV shows, movies, books, the news. Read more>>