We asked some brilliant folks from the community to tell us about the most important lesson their business or career has taught them. We’ve shared some of those responses below.

Paul & Terra Cunningham | C0-founders of Notch

Patience and managing expectations. While we’re proud of how far we’ve come and how much we’ve learned, I imagined initially that our path to success as a brand would be much shorter. It took some time before I realized that this was going to be more of a marathon than a sprint. I now understand when someone says, “It only took me 15 years to become an overnight success!” Read more>>

Natalia Merienne | Produce owned business

I have learned is that in order to have some success in this business you must have perseverance and discipline. But really the produce business is a people business were building strong relationships with your customers, growers and team are especially important. Read more>>

Nikki Kay | Founder and CEO, Elite Teepees

Great question! Having worked in the Corporate arena for over 20 years I’ve learnt so much that I apply to my business today. The most important lesson is …that business ethics and professional standards really do matter, Everything I do today draws on those professional standards: Say what you mean, mean what you say and be sure to act on every commitment you make. Read more>>