We had the good fortune of connecting with Lety Carrancio and we’ve shared our conversation below.

Hi Lety, what is the most important factor behind your success?
Humility! To me it is extremely important to remain humble and remember my roots and where I came from!

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My little shop Boulevard Beauty Lounge is located in my hometown National City! When I first enrolled in Cosmetology school I always knew I one day wanted to open my own shop. After years of working at various places I finally decided to take the leap and go for it! I wanted to create a space for clients to come in have a great time and leave feeling beautiful! I also wanted to give other stylist like myself a place to call home and do what they love! I often get told that the shop has a “barbershop” feel to it because it is so laid back and fun! I’m so extremely proud of myself for not only keeping my salon alive during Covid and all of the shutdowns but for actually expanding during such uncertain times for the beauty industry. Times were tough for my shop thru all this but it’s only coming out stronger! And I’m so excited to continue to watch it flourish! I’ve put in a lot of hard work into my business and literal blood ,sweat and tears but I know it’s all going to be worth it! I’ve definitely learned a lot on running a business since I’ve opened the shop but I think the one thing that’s stuck out the most is remembering that it’s thanks to the clients and supporters that the shop is what it is. I want everyone to know that this place is more then just a salon! To me it means so much more! It’s all the hard work, passion and love that this little brown girl dreamt up and was able to accomplish.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
This is hard because I’m such a home body! Lol The one place that comes to mind is the beach. I love being by the ocean!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to shoutout my community! We are building a small community of like minded individuals who encourage the success of each others businesses and growth!

I’d also like to give my babies a huge shoutout! If I wasn’t a mother I wouldn’t be as strong as I am! My kids give me the motivation and strength I need everyday to get up and handle it! Everything I do is to give them everything I never had. I just want them to one day look at their mama and be proud! I love you Angie, Lucy and Tony Boy!

Instagram: @Lety_at_the_blvd. Also the shops page @boulevardbeautylounge_sd

Nominate Someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.