We had the good fortune of connecting with Amy Minnick and we’ve shared our conversation below.

Hi Amy, is your business focused on helping the community? If so, how?
What makes FireSnake Fitness stand out is that we are the first in San Diego to utilize innovative whole-body EMS medical technology for exercise, recovery, and rehabilitation. It’s incredibly fulfilling to witness how this technology has transformed the lives of people of all ages and abilities. Whether it’s helping an elite athlete push their performance to new heights, supporting someone recovering from a stroke, or strengthening the body of a wheelchair-bound client, this technology offers remarkable results. Seeing these transformations is a constant reminder of why we do what we do.

What should our readers know about your business?
FireSnake Fitness is more than just a fitness company; it’s a wellness movement dedicated to transforming lives through innovative, personalized, and holistic approaches. What truly sets us apart is that we are the first in San Diego to incorporate EMS medical technology for exercise, recovery, and rehabilitation. This cutting-edge technology has allowed us to help clients of all ages and abilities—whether they are elite athletes, recovering from an injury or stroke, or seeking to regain strength and mobility while wheelchair-bound. Seeing the profound impact this technology has on people’s lives is what I’m most proud of and excited about.

Getting to where we are today has been an incredible journey, but it hasn’t always been easy. Starting a business requires resilience, resourcefulness, and a willingness to adapt. From financial challenges in the early days to navigating the unpredictability of the pandemic, every obstacle has been a learning opportunity. I’ve leaned on my passion for wellness and the support of a wonderful network of clients, mentors, and advocates to overcome these hurdles.

Along the way, I’ve learned several important lessons. One is to always listen—to your clients, your team, and the ever-changing market. Another is to never lose sight of your “why.” My purpose has always been to empower others to live healthier, more fulfilling lives, and staying connected to that purpose has kept me moving forward.

What I want the world to know about FireSnake Fitness is that we are driven by a genuine desire to make a difference. Our brand represents innovation, inclusivity, and empowerment. Everyone deserves to feel strong, confident, and capable, and we are here to support them every step of the way.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
– Start with breathtaking views. We’d kick off the trip with brunch at one of La Jolla’s stunning ocean-view restaurants, like George’s at the Cove or Nine-Ten. Afterward, we’d stroll along the La Jolla Cove to see the sea lions and take in the coastal beauty. For dinner, Mister A’s would be a must with breathtaking cityscape views.

– Enjoy outdoor adventures. While I’m not the most outdoorsy type, San Diego offers some amazing outdoor activities that are hard to resist! We’d bike or walk around in Coronado enjoying the fresh air and scenery and lunch at The Henry.

– Spend a couple nights at the relaxing Jacumba Hot Springs Resort Hotel. Love that place!

– One of my favorite places in San Diego, Balboa Park, offers incredible museums along with lush gardens and historic architecture. After a full day of exploring, we’d grab dinner at The Prado.

– Relax on the beach and enjoy nightlife.No trip to San Diego is complete without a beach day! We’d could lounge at Coronado Beach or Del Mar. Later, we’d explore Little Italy’s incredible dining scene for dinner and drinks.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My journey and success wouldn’t have been possible without the incredible support and inspiration I’ve received along the way. I want to give a huge shoutout to my family for their unwavering love and encouragement, which has been the foundation of everything I do. I also owe so much to my inspirational and supportive clients, who not only trust me with their journeys but also teach me so much in return.

A heartfelt thank you goes to the community mentors and health and wellness advocates with vision, whose guidance and passion have propelled me forward. Lastly, I want to acknowledge the medical community for embracing innovative approaches and collaborating with us to help improve lives. Each of these groups has played a vital role in shaping FireSnake Fitness and the impact we strive to make.

Website: https://firesnakefitness.com

Instagram: @amyminnickfitness

Linkedin: Amy Minnick Thomas

Facebook: FireSnake Fitness

Image Credits
Lauren Radack

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