We asked the community to tell us about the values and principles that guide their lives and businesses.

Sofia Lutteroth

I believe art should be created for yourself first. When you’re true to who you are, that authenticity naturally resonates with those who align with it. Don’t create to compete or to satisfy your ego—create from the heart.” Read More>> 

Stacelyn Labio Kathryne Lara

Stacelyn:

For me, the value of connection is my driving force. That starts at home with my family, kids and my closest friends, sharing real moments, laughter, and unfiltered stories. These values carry into everything I do. Going into business with my best friend is the epitome of this. Read More>> 

Hema Crockett

Courage has always been one of my top values and, even more than that, a way of living and being in this world.

Courage isn’t just a word I throw around – it’s the lens through which I view every major decision in my life. When I’m standing at a crossroads, whether it’s something as simple as having a difficult conversation or as life-altering as completely changing my career trajectory, I ask myself: “Where would courage lead me?” Read More>>

Steven Shaw

My faith in Jesus defines every aspect of my life and work. Because of this, I see every person as an image-bearer of God, inherently worthy of love, dignity, and respect. Professionally, that conviction means I strive to give my very best to everyone I encounter, offering care and excellence in all I do. Read More>>