Through our work we have been constantly amazed at the incredible things people in every neighborhood are working on. What’s even more exciting is that they all have different stories, backgrounds, strengths and weaknesses. That there isn’t a single formula for success means that everyone can take their unique set of strengths and characteristics and turn it into a success story. We recently reached out to some folks we admire and asked them what characteristics they feel are responsible for their success.

Mike Federis | Wedding Photographer

I truly believe in any industry and business, Customer Service has to be a top priority. Providing exceptional customer service in every aspect in my business has always been a high priority. I want to ensure that my clients not only receive amazing photos but an experience that is professional and welcoming. Customer Service can be many factors such as the experience, communication, and professionalism. I take pride in making sure our booking process from beginning to end is simple and easy to understand. Weddings are already pretty daunting task for couples to plan, and I want to make our process as streamline as possible. Read more>>

Vanessa Santaella | Founder & Creator of ALLSANTAELLA

100 % Consistently.. I believe that being consistent and not quitting when things don’t go the way I imagine is key to success . Of course quality customer service and advertising are also factors that help towards success bottom line nothing without consistency works Read more>>

Elizabeth Flores | Blogger/Content Creator

The most important factor behind the success of my brand is family. Everything that we do is family oriented and both my husband and I work together to make it all happen. There is no “Flores Twins And Fam” without family. My husband and I have to be on the same page when it comes to everything that we do on our page. If there is something that I don’t believe is right for our content, we won’t do it. Same goes for my husband, this all works because we work together as a team to make it happen. Read more>>

Samantha Eastburn | Owner and Founder of SUP Pups

Pure Passion has to be the most important factor behind my success and the success of my brand. Truly loving every aspect of what you do despite all your hardships and setbacks, you have to love what you do. Read more>>

Judy Fridono | Executive Director, Puppy Prodigies and Ricochet’s guardian

My success is a team effort between my dog Ricochet and me. The most important factor is that I consider her a partner, and I listen to her. Many people in a human/canine relationship take a leadership role and tell the dog what to do. For me, it’s the opposite. Ricochet leads the charge because she is the one who has the healing power to help kids with special needs and military with PTSD. Read more>>

Angela LaVelle | Owner of Dog Tub

The success of Dog Tub comes from compassion and care for animals. I created Dog Tub to be a resource for pet parents to learn about health, nutrition and overall care of pets. My goal is to find solutions pet parents feel good about; educating them on why our products, perspective and process is more beneficial than traditional avenues. Pet parents see their pets health transform, pets are happy and customers are happy. Read more>>

Pea Tota | Owner and Artist at PearlHouse

What makes PearlHouse successful? Authenticity and a celebration of unique beauty. Each piece we create is one of a kind, just like our customers. On our social media you can see people from all walks of life, in all shapes, sizes and colors. We believe in a world where every individual can shine, no matter what they look like. Our jewelry directly reflects this passion for humanity. In having a brand that celebrates everyone, all feel welcome. No aesthetics, no body shaming, just true free creativity. No matter who you are, there’s something for you in our shop. Read more>>

Crystal Sanford | Educational Advocate, Speech Pathologist & Autism Mom

In a word, “resilience” has been the most important factor behind my success. I learned early on as an entrepreneur that becoming “successful” takes lots of failures, learning, and getting back up again. I endured the typical challenges in starting a small business, such as lack of knowledge about certain systems, lack of capital, etc. I also endured physical and personal struggles during the first four years of my business, including a cancer relapse. Read more>>

Anna Birmingham | TikTok Content Creator & B2B Tech PR Professional

I attribute most of my success to my multi-faced background. As a kid dreaming of what I wanted to be when I grew up, my issue was never lack of ambition – in fact, it was quite the opposite. I was passionate about so many things that the idea of choosing one path was incredibly overwhelming to me. On the one hand, I performed professionally in live theatre productions my entire life and dreamed of a career on Broadway – I gave this 110% and success in the theatre industry became a huge part of my identity and self-worth from a young age. Read more>>

Dr. Allison Blacutt | Doctor of Acupuncture and Chinese Medicine, Herbalist, Holistic Wellness Therapist

For me, the most important factor behind the success of my business and brand is operating from the heart and from a place of love. It can sound cheesy, however I truly believe it all comes down to this. I started my clinic, Ritual Medicine California, because I believed that wellness needed to be moved back into our heart space. I wanted to ritualize or bring back the sacredness into taking care of our bodies. When we are observing healthcare in this way and the practices around it, we are approaching wellness intentionally and ultimately operating from love. And let me tell you, our bodies feel it when we are truly operating from love! Read more>>