We had the good fortune of connecting with Will Rhett and we’ve shared our conversation below.

Hi Will, how does your business help the community?
Our mission at Sandcastle Tales is to foster fantastic experiences for families in our beloved beach community. One of the ways we have been serving our community is by providing our outdoor story time experience for local children who are not in school and have been stuck at home. We provide socially-distanced entertainment for children and their caregivers, providing a desperately needed opportunity for children to go outside and have some fun and engage in creativity.

We also host socially-distanced outdoor game nights for teens and for elementary school kids. We believe it is so important for them to have an opportunity to have fun at a local community center while staying safe.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
We started our business because we want to serve families. We decided to open a children’s bookstore because wherever we would travel, if we came across a children’s bookstore or a bookstore with a good children’s section, it was always such a magical experience to explore the different books with our children. We wanted families in our local community to have those fantastic experiences.

We are primarily focused on promoting experiences and believe we stand out because we see ourselves as so much more than just a store -we strive to be a treasure and a resource for our community. We host activities for younger and older children. Our story times are interactive shows. We keep thinking of new ways to serve families that live in and visit our community!

The greatest challenge we have faced, primarily due to COVID, is getting people to know us and visit us. But we have customers that love our store and our activities so much that they help spread the word.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Go for a hike at Torrey Pines, get Pizza at Pizza Port, rent jet skis at mission bay, check out the seals at La Jolla cove.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
We want to give a shout-out to Julie form Julie’s Beachwear. She believed in us and gave us a chance to start out at her location when she moved. If it wasn’t for her we don’t if we would have ever found the right place to start our business!


Instagram: @sandcatletales

Facebook: @sandcastletlaes

Nominate Someone: ShoutoutSocal is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.