We had the good fortune of connecting with Justine DeVoy and we’ve shared our conversation below.

Hi Justine, is there something that you feel is most responsible for your success?
Their are two extremly important factors behind my success; 1. I never stop learning. The beauty industry is ever evolving, and changing. It is so important to be a lifetime student, to take in the knowledge and the experience of others. Everyone has something to offer. 2. Share your knowledge with others! As my career has grown, I’ve stepped into the role of mentoring others, as I was mentored. This is one of the most humbling and rewarding aspects of my industry. Watching others grow, surpass expectations, tackle obstacles and know that I could be part of that success lights a fire in my soul and gives me a new appreciation for this business.

Alright, so let’s move onto what keeps you busy professionally?
I am not a cookie cutter hairstylist. I pride myself in personalizing every clients experience to their very specific needs. I learned very early on that short cuts only set you back. I choose to go above and beyond to not only ensure my clients leave with the look they desire, but healthy hair, and an experience that leaves a joyful feeling in their hearts. Constant learning and tailoring my education to make it my own has been an important part of my journey. Realizing that I can take things I have been taught and do it the Justine way was priceless and eyeopening. It was challenging to step away from comparing myself to other stylists and feeling inferior for not doing things the way they did them. Once I was able to be comfortable in my own skin and being unapologetically me, it became my super power. I want the world to know that hard-work, dedication and gratitude are the things that got me where I am today. I am just as grateful for my mistakes as I am for my accomplishments. I am grateful for the haters along with my cheerleaders. I am dedicated to my craft and my clients, I will never stop learning not only in the salon, but personal development in my everyday life. Their is no substitution for hard-work, no one is ever too big to roll up their sleeves and get their hands dirty.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
San Diego is one of the most beautiful and vibrant cities and I am so proud to call it home. I am a year pass holder to the San Diego zoo, and would definitely be one of the first places I took any visitor. A ferry ride over to Coronado, where we can rent bikes and lounge on the beach before lunch at Peohe’s is a must. I would end the evening in Little Italy at Barbusa for the best Sangria in town. San Diego History Center and San Diego Air & Space museum have been two of my favorite places since college and I visit more than a few times a year. Pacific Beach is a must, the people watching and relaxed atmosphere embodies the San Diego vibe. Sunday night football at the Bullpen Bar & Grill in Claremont is one of SD’s best kept secrets, I don’t think I’ve ever had a visitor that I didn’t take.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Success is never reached alone. My business partners; Melissa & Katie have been a huge part of my success. Whether it’s words of encouragement, advice or just support during the bad times, without their partnership I would not be where I am today. Alexsis Scaletti has been someone I have looked up to for a long time and I am proud to call her my mentor. She has shown me how a true leader operates. That as much as we are here to lead that begins with serving others first. Her mentorship has elevated not only my business, but my life to a higher ground.

Website: pbbeautybar.com
Instagram: www.instagram.com/styledbyjustinebianca
Facebook: www.facebook.com/styledbyjustinebianca
Yelp: Pb Beauty Bar

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