We had the good fortune of connecting with Julia Messinger and we’ve shared our conversation below.
Hi Julia, can you walk us through the thought-process of starting your business?
I decided to take on creating a business of being a full time artist mid 2021. Graduating from college in May 2020, some of the craziest times in the pandemic, gave me a lot to consider when deciding what to do or be in life. I have painted and created as a hobby for as long as I can remember, and never really considered it to be a career path. Around the time of graduation, my boyfriend and I decided to start a small business, where I painted cutting boards and serving trays that he built. We stuck with this for about 9 months and decided to end the business. Following this I was left trying to decide what to do in life, so I picked up the paintbrush and kept painting. I still didn’t think that art could be a career for myself but I soon realized how wrong that was. Consistency is key and I realized by being consistent and creating things true to myself I could be as successful as I wanted to be. Having the experience of the previous small business helped to also boost my knowledge and confidence of being an entrepreneur.
Alright, so let’s move onto what keeps you busy professionally?
My artwork is heavily influenced by the natural world and the beauty I find in it. I primarily work in acrylic paint and my favorite subjects are seascapes and tropical plants. Through my work, I love to create a carefree and endless summer vibe. The most common pieces I create are painted surfboard fins! I’m most excited about creating these because they are a fun and unique piece of art. I started out by painting on old surfboards and fell in love with the unique canvas. However, they can be hard to come by, difficult to transport, and pricey. I knew I needed a more efficient way to create and I had accumulated some fins over the years. Once I started to paint and frame the fins, I fell in love with this process even more. I started to source older, mismatched and broken fins from local surf shops and have been painting and selling them via instagram and in galleries/boutiques.Luckily I realized my passion for creating the painted fins early on in my art journey. I have definitely refined the process through trial and error as I’ve been painting them. I’ve gotten where I am today through lots of time and focus spent on painting. Some lessons I’ve learned along the way have been importance of time management (still working on this one haha) and organization. I enjoy painting so much that it can barely feel like work sometimes, this allows me to go all day and realize I don’t have time for other important things. Definitely important to learn how to manage and create a balance. As for staying organized, I am not the planner type at all, but recently have become best friends with date book. I look forward to scheduling out my days weeks in advance and setting timelines for goals. I think this is a huge aspect of creating your own business and very important to learn and get comfortable with to ensure success and productivity. I would want the world to know it’s all relative, hard work pays off and you can make your dreams come true. You really get out what you put in.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend was visiting and I wanted to show them a great time I would for sure start the day with a little hike in the Torrey Pines area. After getting all the views and some exercise, I would stop for a fancy coffee at Ironsmith and maybe some treats from Prager. After chilling with a snack we could maybe head out for a surf at Pipes or just relax and tan at the beach. After a long day spent outside and soaking up the sun we would go get some amazing mexican food, depending on the mood either the Taco Stand, Las Olas, or Death by Tequila. Post mexican we can cruise over to Culture or Modern Times for a fun drink and hang, then call it a day. And this can just be on repeat for a week haha.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would love to dedicate a shoutout to my friends, family, and especially my boyfriend, Andrew. They have been the greatest encouragement and support system I could have ever asked for. I would also love to thank the community created via my instagram page, I couldn’t do what I love to do without this platform. I also could not be more appreciative of the support and love that I receive from people I’ve met online.