Meet Janeall Lucas

We had the good fortune of connecting with Janeall Lucas and we’ve shared our conversation below.

Hi Janeall, can you walk us through the thought-process of starting your business?
Starting Lash DesignHER stemmed from a combination of passion and purpose. After years of working in management and client-focused roles, I realized I craved something that allowed me to express my creativity while making people feel confident and beautiful. My thought process revolved around offering more than just a service—I wanted to build a brand where luxury meets personalization, where clients feel seen, heard, and valued. Lash DesignHER is my way of blending artistry with empowerment, creating a space where clients can truly feel like HER.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Lash artistry isn’t just about creating beautiful looks—it’s about empowering others to feel confident and radiant in their own skin. What sets Lash DesignHER apart is my focus on customization and connection. Every set is designed to enhance a client’s unique beauty and reflect their personality. It’s not one-size-fits-all; it’s HER style, HER design, and HER lashes. That dedication to individuality and perfection is something I take great pride in.

Getting to where I am today professionally has been a journey. It hasn’t been easy, but the challenges have shaped me into who I am. Balancing motherhood, launching a business, and refining my craft required patience, resilience, and faith. I started by practicing on friends and family, humbly growing my skills and building my confidence. There were moments of doubt and comparison, but I stayed focused on my own pace and progress.

The biggest lesson I’ve learned is to trust the process and never stop growing. I remind myself that every struggle is part of the story and every small win deserves celebration. Surrounding myself with supportive people and staying committed to my passion helped me overcome every obstacle.

What I want the world to know about Lash DesignHER is that it’s more than a lash brand—it’s a community of women embracing their beauty and power. My story is about turning setbacks into setups and using creativity to inspire confidence in others. At Lash DesignHER, it’s about more than lashes—it’s about creating a lifestyle where every woman feels empowered to be HER.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Day 1: Oceanside Vibes Morning: Start with breakfast at Don’s Country Kitchen, a local favorite known for its hearty portions and cozy, welcoming atmosphere.
Afternoon: Take a stroll along the Oceanside Pier and visit the harbor for some waterfront shopping and scenic views.
Evening: Dinner at Finney’s Crafthouse, where you can enjoy an amazing selection of craft beer, creative appetizers, and delicious entrées.
Night: Wrap up the day with sunset cocktails at Mission Pacific’s Rooftop Bar—a perfect intro to Oceanside’s charm.
Day 2: San Diego Adventures
Morning: Drive down to San Diego for breakfast at Morning Glory in Little Italy—it’s a foodie’s dream!
Afternoon: Explore Balboa Park, from the gardens to the art museums, then grab lunch at the Prado.
Evening: Head to the historic Gaslamp Quarter for dinner and nightlife. Start at Born & Raised for upscale dining, then hop over to Noble Experiment for speakeasy vibes.
Day 3: Wine & Relaxation
Morning: Take it easy with coffee and pastries from Belen Artisan Bakers.
Afternoon: Drive to Temecula Wine Country for wine tasting and charcuterie boards at vineyards like Ponte Winery or Callaway Winery.
Evening: Stay in Temecula for dinner at The Goat and Vine before heading back home.
Day 4: Coastal Road Trip
Morning: Hit the Encinitas area for brunch at The Crack Shack or Le Papagayo.
Afternoon: Spend the day at Moonlight Beach or exploring the quirky shops in downtown Encinitas.
Evening: Have seafood at Fish 101 and end the day with dessert at Handles Homemade Ice Cream.
Day 5: Nature & Thrills
Morning: Hike at Torrey Pines State Reserve for breathtaking coastal views.
Afternoon: Lunch at Viewpoint Brewing Company in Del Mar, then spend some time at the beach or watching the surfers.
Evening: Catch a game or concert at Petco Park, depending on the season, and enjoy the energy of the crowd.
Day 6: Shopping & Artsy Fun
Morning: Head to Carlsbad Village for boutique shopping and brunch at Cafe Topes.
Afternoon: Visit the Carlsbad Flower Fields if it’s spring or check out Museum of Making Music for something unique.
Evening: Dinner at Campfire in Carlsbad and maybe a stop by Pure Project Brewing for local craft beer.
Day 7: Relax & Recharge
Morning: A chill breakfast at home or a nearby favorite like Petite Madeline Bakery.
Afternoon: Spa day at La Costa Resort or Cal-a-Vie Spa—a luxurious way to end the trip.
Evening: One last sunset dinner at Pacific Coast Grill, right on the water, to soak in the final moments of an amazing week.

Who else deserves some credit and recognition?
Absolutely! I wouldn’t be where I am today without the unwavering support and encouragement of two amazing women in my life. First, I have to shout out Helena, the owner of MAB Lash. She’s been an incredible mentor and inspiration, always willing to share her knowledge and experience in the lash industry. Watching her build her brand with such grace and determination has motivated me to pursue my own dreams fearlessly. Her advice has been invaluable, and her belief in me has truly pushed me to grow.

Second, my best friend Alexis deserves so much recognition. She’s been my biggest cheerleader from day one and even let me use her as a model when I was just starting out. Her trust in my craft and her willingness to be my canvas gave me the confidence to perfect my skills. Alexis has always been there to remind me of my potential and has celebrated every win with me, big or small.

These two women have played such pivotal roles in my journey, and I’m so grateful for their love, encouragement, and belief in me. My story wouldn’t be the same without them!

Website: www.LashDesignHER.as.me

Instagram: @Lash.DesignHER