Meet Alex Vasquez | Alex Vasquez owns an LA-based boutique digital agency called DigiSavvy which provides WordPress design and development services. DigiSavvy also provides email marketing and sales automation for businesses.


We had the good fortune of connecting with Alex Vasquez and we’ve shared our conversation below.
Hi Alex, we’d love to hear about how you approach risk and risk-taking
Being tolerant of risk allows one to take the necessary steps to get to where they want to go. I grew up poor and as such I have a certain mindset about money. I didn’t want to invest or put my money at risk, even though there was a good chance I’d earn more. Without risk, one can become complacent. It’s a recurring theme in my life. My mother is risk averse, she’s never seen another country, has no interest, and is always working to ensure she’s safe. I understand that impulse. I try to fight it or identify it when it comes to decision making and weighing the pros and cons of a big decision. Taking a risk and leaving my job to start my own business was a huge one.

What should our readers know about your business?
DigiSavvy began life when two friends had a conversation while playing Magic: the Gathering. The two discovered a penchant for entrepreneurial pursuits, in addition to being full-metal dorks. DigiSavvy was born at a card shop.
Me and my business partner at the time, Chris Tolar, took on local small businesses and hustled and continued to get business. But DigiSavvy was always a part-time endeavor for the two of us. Chris was a full-time college student and I was working full-time.
Eventually, we went our separate ways, I retained the business and managed to go grow it further.
When I was struggling with DigiSavvy and my full-time job, I was feeling burned out. It was an episode of ‘Parks and Rec’ where Ron Swanson tells Leslie Knope that she can’t half-ass two things; she has to whole-ass one thing. The next day after watching that episode I put in my notice and started working DigiSavvy full-time on February 28th, 2014. I call that day “I do what I want” day.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Oh gosh.
I love Buena Vista Hill, in Elysian Park. I like going there near sunset or sometimes just for lunch and a nap. It’s a lovely view of the city.
I adore the “Top of Mt. Washington” it’s a tiny strip of road that connects to sides of Mt. Washington and overlooks the city below. It’s a great place to watch fireworks or to make out with your special someone. =)
I love walking the Secret Stairs all around Los Angeles. I highly recommend the book by Charles Fleming that details the various stairs walks around town.
A shout out to Constellation Coffee. I love getting a drink there.

Who else deserves some credit and recognition?
My friends and family; my local WordPress community, and my fellow self-employed colleagues. Without their support and encouragement, I wouldn’t have carried on as I have. I appreciate their presence in my life. for sure. In those times when you feel alone, it’s easy to want to crawl deeper into that loneliness. I encourage folks to reach out to their friends to vent and also just to check-in.

Website: https://digisavvy.com/
Instagram: https://instagram.com/digisavvy
Linkedin: https://linkedin.com/in/alexjvasquez
Twitter: @alexjvasquez
Facebook: facebook.com/digisavvy
Yelp: https://goo.gl/maps/RurxMFEiZDMidJ316
Other: https://digisavvy.com/links/
Image Credits
Alex Vasquez Adam Silver Raquel Landefeld
