Meet Ryan Aguon | CEO

We had the good fortune of connecting with Ryan Aguon and we’ve shared our conversation below.
Hi Ryan, what role has risk played in your life or career?
Sometimes we must “risk it for the biscuit” and this has shaped my life in ways I never thought possible. Although I had a stable career for nearly a decade, I always harbored dreams of entrepreneurship. I envisioned being my own boss, and I was determined to make that vision a reality, no matter the stakes. Leaving my established career to start my own business was undoubtedly one of the most significant risks I’ve ever taken. Yet, looking back, I wouldn’t change a thing. Embarking on this entrepreneurial journey has reinforced an important lesson, the career I left behind will likely still be there as a safety net should I ever choose to return. The possibility of failure shouldn’t ever deter you, after all, what doesn’t kill us only makes us stronger. The legendary Warren Buffett once said, “I’m not as good today as I will be tomorrow.” This reminds us that with each day comes growth and learning, making us stronger and more adept in our endeavors. Embrace the journey of becoming better every day, and remember, the risk is often worth the reward!

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My career has been a journey of self-discovery, resilience, and creativity. I have always believed that doing what you love not only fuels happiness but also inspires innovation and excellence. This belief has driven me to carve out a unique niche for myself in my field, where my passion and profession align seamlessly. Getting to where I am today was not easy. It involved countless hours of hard work, continuous learning, and navigating through uncertain times, especially during the initial phases of starting my own business.
There were moments of doubt and setbacks that seemed insurmountable at the time. However, I overcame these challenges by maintaining a clear vision of my goals, staying adaptable, and never losing faith in my abilities. The lessons I’ve learned along the way are invaluable. One of the most important is the power of perseverance. Sticking to your vision, even when the going gets tough, is crucial. Another lesson is the importance of building a strong network. Connecting with like-minded individuals and mentors can provide not only support but also opportunities for growth and collaboration.
Starting my own business has been a liberating experience. It has allowed me to infuse more creativity into my work, explore new ideas freely, and implement innovative practices that set my offerings apart. This freedom is something I never fully experienced while working for others. It’s invigorating to wake up every day excited about what you are going to create and how it will contribute positively to the world.
I want the world to know that my brand is more than just a business; it’s a testament to what passion, creativity, and resilience can achieve. My story is one of turning dreams into reality, and through my brand, I hope to inspire others to pursue their passions and think outside the box. Whether they are clients, fellow entrepreneurs, or anyone dreaming of a more creative and fulfilling career, I want them to see that it is possible to succeed spectacularly by doing what you love.



Who else deserves some credit and recognition?
I owe a heartfelt shoutout to several incredible influences who have shaped my journey and fueled my aspirations. First and foremost, a deep thanks to God for daily guidance and strength. My parents, who not only gave me life but also endless support. A special mention to my first son, whose impending arrival was the catalyst for profound personal growth.
My wife deserves immense credit for her unwavering trust and support through all the highs and lows of our journey. My second son keeps life exciting and constantly challenges me, ensuring I never stand still for long.
Skateboarding has been a crucial part of my life, teaching me resilience and the importance of persistence. Every fall and every scrape reinforced the lesson that success often comes after numerous attempts and failures. This sport has instilled in me a ‘never give up’ attitude, which has been invaluable both personally and professionally.
A significant shoutout goes to Mark Johnson at Local Skate Shop in Santee. Mark not only motivated me to start my own business but also exemplifies the impact of caring for and contributing to the community. His support and guidance have been instrumental in my entrepreneurial journey.
My first “real job” played a pivotal role by motivating me to lead a healthier life. I’m incredibly grateful to Dave Noji-Son for teaching me the critical values of patience and dedication. A huge acknowledgment goes to Damon T., my “rich dad,” who took a chance on me—a gesture for which my gratitude knows no bounds.
Influential thinkers like Paul Stamets, Graham Hancock, and Tom DeLonge have profoundly impacted my perspective on life and our purpose here. Their works encourage anyone seeking a deeper understanding of existence to explore their ideas.
Lastly, to everyone who has loved or challenged me, your influence has been a powerful motivator. Each one of you has played a part in sculpting the person I am today. Thank you all for being key chapters in my story.

Website: https://santaconsandiego.com/
Instagram: @ballinZC @Chamoneylive
Twitter: @chamoneylive
Youtube: https://www.youtube.com/channel/UCV3S3-SI09rNXHUVZPpxPWg
Other: https://pubcrawls.com/ https://thesantacon.com/
Image Credits
Ryan Aguon and Isaiah Aguon
