We asked folks we admire to share one piece of conventional advice that they disagree with.

Jessica Moy

I never agreed with the quote, “Winners never quit, and quitters never win.” Sometimes, the best thing you can do for yourself is to recognize when to throw in the towel. I view quitting as more of a pivot. You’ll never lose if you take your “failures” and learn and grow. As a creative business owner, making tough choices is one of the most critical skills that no one told me about when I started! So, knowing when to quit will only sharpen that tool. Read More>>

Tanya Celdran-trocino

Sticking to the business plan—When we first started, we had our sights set on a mobile craft beverage trailer and a solid business plan to match. We had a great Oceanside location lined up and had even gotten the pre approval for the city permits. But we hit some major roadblocks—construction delays on the trailer and some unexpected challenges with the health department that was out of our hands. Read More>>

Joji Davenport

I disagree with the conventional advice to stock away 15% into retirement and retire at the age of 65. Most of your life is gone by then. What can we do today and over the next 5 or 7 years to build freedom for ourselves to live life they way we want to live it? Without time tables set by society. I think foregoing certain luxuries or societal norms early in life helps you realize that humans need very little to thrive. So, live on much less than you make (aim for saving 50% or more) and invest the rest to reach your freedom number in your 30s or 40s. Read More>>